Celebrating Small Business Season

Celebrating Small Business Season

We’re gearing up for another holiday season amid COVID. Luckily, the virus numbers are down, and people are venturing out more these days. It’s time to market the importance of shopping local or shopping small.   While Small Business Saturday is a good start, why...
How to Make Your Video Calls and Meetings More Appealing

How to Make Your Video Calls and Meetings More Appealing

Are you tired of video calls yet? There was something new and fun about them when we were all locked down for COVID, but now they’ve lost a lot of their sparkle.   For some of us who work from home, video calls can feel like an unnecessary intrusion where we need...
Local Business Takes on the Supply Chain Crisis

Local Business Takes on the Supply Chain Crisis

The troubles with the supply chain are daunting. We’re seeing predictions that the holiday shopping season will be marred by empty shelves and disappointed children. While the problems are serious, there are some businesses that will triumph in the face of adversity,...
Hey Guys!! Lessons from Influencers

Hey Guys!! Lessons from Influencers

When my friend’s thirteen-year-old daughter was approached by a major brand to be an influencer for them, I knew things were changing. Cynically, I wondered what did a thirteen-year-old or any kid have that a brand wanted? The obvious answer is a young following that...
5 Ways Your Retail Business Is Losing Out on Sales

5 Ways Your Retail Business Is Losing Out on Sales

Do you love small towns with gorgeous Main Streets that are fun weekend adventures in dining and shopping? You know the places with one unique business after another with friendly employees who show you their amazing wares and make you feel welcome.   But…  ...

The Word on the Street 10.02.2021

roundup A new discount store has just opened on South Main Street in Harrisonburg. Buzz on over to the Bargain Hive for some great deals!   Falafel Inc—a small chain restaurant where everything on the menu is less than $5—has just opened in Forbes Crossing on...